Brand Manager – World leader in Consumer Products (403 views)

Calling experienced Brand Managers with 5 years’ FMCG brand management experience and strong strategic capabilities

Want to work for a world leader in consumer products, working on a well-known beverage?

The role is based in their Johannesburg office and reports to the Marketing Manager – Southern Africa.

REQUIREMENTS

  • Relevant Degree in marketing/related field
  • 5 years’ FMCG brand management experience
  • Strong strategic capabilities
  • Budget management experience
  • Co-ordination and project management skills
  • Communication skills
  • Excellent presentation skills
  • Knowledge of advertising processes
  • Ability to problem solve and make decisions
  • Ability to manage different projects simultaneously
  • Proven ability to prioritise and meet all deadlines
  • Strong negotiation skills
  • Adaptable to change
  • Experience with multi-national corporate reporting requirements
  • Strong MS Office

KEY RESPONSIBILITIES

  • Support the Area Marketing Manager to develop and execute the consumer led brand strategy that will deliver our ambitious business growth goals across Southern Africa.
  • Take the regional brand strategies and develop implementable local consumer led strategies & growth plans that is based off deeply penetrating local consumer insight
  • Develop the short, medium & long-term strategy
  • Develop and execute bold & best in class consumer engagement strategies
  • Be responsible for full brand management (consumer engagement, innovation / new Product Launches – responsible for the conceptualizing, motivating, and managing the introduction of new products, line extension and product improvement, portfolio management, brand P&L management)
  • Work closely with the regional Marketing Team on the development of the regional Brand Strategies and marketing tools, championing understanding of the local consumer / brand / commercial challenges & requirements for Southern Africa
  • Energise, inspire, and lead our strategic agency partners to deliver best-in-class, consumer-led work that will meaningfully impact our local consumers
  • Energise and inspire our sales & field teams to achieve execution excellence for our brands and campaigns                  
  • Work closely with the other markets throughout the region – sharing and taking learning’s & best practice from each other, and looking for opportunities to create synergies.
  • Budget Management – Be accountable for the marketing investment within Southern Africa. Within this develop and monitor against key metrics to improve the return on investment of our marketing spend                                      
  • Understand the History of brands, how they have performed over time in terms of market share.      
  • Analyse what has been the key drivers of strong or weak performance
  • Develop and in depth understanding of competitor’s strengths and weaknesses
  • Maintain tight control over the financial performance of the brand

SHOULD YOU NOT RECEIVE A RESPONSE WITHIN 3 WORKING DAYS OF YOUR APPLICATION PLEASE TAKE IT THAT YOUR APPLICATION HAS BEEN UNSUCCESSFUL.

Salary: Negotiable

JOB IS EXPIRED.