Customer Insights Manager – SA’s Leading Retailer (141 views)

Calling all Customer Insights Managers with a Degree in Statistics or Business Science and 6-10 years’ experience in an analytical role.

Are you an expert at translating large volumes of data into actionable intelligence and insights?

Want to work for SA’s leading retailer – a well-known household name in SA?

The role is based in Cape Town.

ROLE PURPOSE

  • Utilize analytical solutions within the Insights and Analytics team to derive customer insights that support strategic decision making in the organisation.
  • Provide understanding of the customer in the retail and broader market, enabling the business to make data driven strategic decisions.

REQUIREMENTS

  • A Business Marketing/ Statistics or a similar 3 to 4 years (Hons) degree.
  • 6 to 10 years’ experience in analysis or consultancy experience in retail sector or similar organization.
  • Strong presentation skills.
  • Ability to explain complex topics & concepts to senior stakeholders .
  • Ability to translate large volumes of data into simple insights.
  • Experience in data mining and working with large databases.
  • Experience in a large business environment.
  • Strong analytical skills and knowledge of analyzing information and interpreting/translating it into non-technical, commercial recommendations.
  • SAS or SQL proficient.
  • Qlikview or other data visualization software.
  • Advanced MS Excel and MS PowerPoint skills.
  • Knowledge of database segmentation.
  • Strong planning and organizational skills.
  • Ability to work on multiple projects simultaneously.
  • Experience in managing and leading a team.

KEY RESPONSIBILITIES

  • Support delivery of the retail/merchandising planning processes and buying cycles by providing relevant and actionable customer insights, recommendations and commercial opportunities.
  • Develop market place and competitor insights that can be used to drive strategic imperatives.
  • Stay abreast of global retail and customer trends and advise on their influence on the company’s target consumer.
  • Provide the business with data driven insights and commercial opportunities.
  • Manage & execute strategic & ad hoc research studies and develop and manage relationships directly with research service providers.
  • Provide strategic and operational reporting, interpretation and consultancy into all business units.
  • Work closely with fast-reaction project teams to support assessment of customer opportunities.
  • Support the development of robust business cases with customer/ marketplace analysis to highlight commercial opportunities and implications as input into product development design, buying and selling plan optimisations and course correction activities.
  • Champion the development of new methodologies that enhance the company’s understanding of the customer, thereby adding the customer dimension to business decision making.
  • Develop, implement and maintain a robust macro and micro customer segmentation model and ensure it is aligned, relevant and embedded in business plans to best deliver to business needs.
  • Work with external consultants to seamlessly develop new methodologies that deliver improved customer insights.
  • Work closely with the customer analysts to roll out dynamic dashboards and identify opportunities to productionalise ad-hoc analysis requirements to minimise manual resource overhead.
  • Develop and mentor customer research and integration specialists to successfully operationalise existing and new customer analysis & research methodologies /IP.
  • Work closely with the broader Customer Insights and Analytics team to ensure accuracy and robustness of source data systems, and suitability of variables for analytical purpose.
  • Accountable for all scorecard customer measures, their accuracy and interpretation – set annual targets in line with business strategic direction.
  • Recommend key customer measures that can be tracked, and support report rollout to consistently report on these.
  • Report monthly on the strategic customer shifts and SWOT for the business as regards to competitors’ customer strategies and market share.

SHOULD YOU NOT RECEIVE A RESPONSE WITHIN 3 WORKING DAYS OF YOUR APPLICATION PLEASE TAKE IT THAT YOUR APPLICATION HAS BEEN UNSUCCESSFUL.

Salary: Negotiable

JOB IS EXPIRED.