Previously disadvantaged candidates will be given preference.

We have a fantastic job opportunity for a mid-weight Brand Manager to work at a leading household consumer brands business based in Cape Town. In this role you will be tasked with creating, establishing and driving long-term value via successful management of the brands, products and customers. This will be done via both the current channel and through a future digital channel. It is important to note that the Brand Manager will be responsible for collecting, cleaning and understanding current customer data in preparation for future CRM and other eMarketing campaigns. An analytical mind is required for the Data Handling and Analysis (number crunching) aspect of this position. We’re looking for someone with CRM knowledge & experience. You should also have excellent eMarketing knowledge including eCommerce. If you’d like to work on a portfolio of exciting, leading brands, we’d love to hear from you!

Responsibilities

Portfolio Management including New Product Development for the purpose of profitable growth whilst meeting and exceeding customer needs
Market tracking, searching and exploring (local and international) for new offerings ensuring the company is competing successfully in the right categories with the right products for current and new customers
Investigates existing marketing and business practices and recommends opportunities for improvement in efficiency and profit within the company
Works closely with the National Sales Manager to identify new opportunities, pricing strategies, marketing campaigns, promotions and added value offerings to drive sales and customer loyalty
Developing and managing an improved online platform and presence, for the purpose of enhancing customer experience & efficiency
Drives a broader digital channel strategy, with support from the company and external consultants, for the purpose of delivering better customer service & experience and improving internal efficiencies
Collecting, cleaning and understanding current customer data in preparation for future CRM and other eMarketing campaigns
Experience in both B2B and B2C Marketing.

Requirements
The successful candidate must have/be:

Business Degree Qualification in Commerce, Entrepreneurship or Marketing
Minimum 3 years relevant experience in a high performance environment
FMCG experience
Business & Brand economics (P&L and other measures)
Data Handling and Analysis (number crunching)
CRM knowledge & experience
eMarketing knowledge including eCommerce
Marketing Mix Management
Project Management
General business administration and organisational skills
Highly proficient in Excel, Word & PowerPoint
Graphic design (Photoshop or equivalent) – advantageous
WordPress
Drives for alignment – communicates effectively, influences others, develops relationships, collaborates with others to ensure success
Analytical thinker – able to process information effectively and ‘join-the-dots’
Drives for results – understands what needs to be done, plans, proactively solves problems, identifies and shares opportunities and issues
Energetic – engaged and enthusiastic, can-do attitude
Excellent command of English language, professional manner & work ethic.

JOB REFERENCE CODE: #Viv2813

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Brand Manager: FMCG

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