Brand Manager: Financial Services (215 views)

Cape Town, South Africa
13 May 2021

Previously disadvantaged candidates will be given preference.

We have a stunning job opportunity for a Mid-Senior Brand Manager at a renowned financial services company’s Cape Town offices. The purpose of this role is to provide support to the Brand Marketing Manager in the execution of brand-related projects including Media and Advertising management, across both the retail and institutional businesses. The role reports into the Brand Marketing Manager. This is such an exciting role at a fantastic company doing wonderful, memorable work. Don’t miss it, apply today!

Responsibilities

Brand and Advertising

  • Ability to manage assigned brand-related projects in the absence of the Brand marketing manager
  • Work closely with third-party advertising and fulfilment agencies on assigned brand projects
  • Provide advertising agency with strategic direction on proposed creative
  • Guide the creative development process to completion on assigned projects
  • Ensure full understanding of target audience needs
  • Execute all projects in line with the corporate identity
  • Compile creative and media briefs
  • Provide input to media strategy and planning, campaign budget management
  • Understanding of various research methodologies, ability to interpret research results and formulation of clear action plans in response to research insights
  • Manage assigned branded collateral 

Internal Stakeholders

Work closely with the below stakeholders by providing marketing expertise across identified projects:

  • Digital marketing team in the day-to-day execution of brand projects to optimise user journeys across the relevant sections of the website and to ensure the corporate site is aligned to the corporate CI
  • Content team as part of the execution of brand-related projects
  • Retail Events and Distribution teams to execute client-related projects and events
  • Institutional Clients team to execute client-related projects and events
  • Various internal divisions within the Group e.g., Group, and Retail Finance, Product Development, People Operations, Group Assurance, Facilities, Training, Client Service Centre

Legislative Requirements

  • Translate legislative requirements into implementable brand projects
  • Manage the implementation of assigned product/technical-related legislative requirements

Requirements
The successful candidate must have/be:

  • Bachelor’s degree or Postgraduate Diploma in Commerce, Marketing
  • Minimum of five years’ relevant experience in brand, media, and advertising
  • Proven track record of brand, media, and advertising management
  • Demonstrable technical marketing skills and company product knowledge (preferable, not mandatory)
  • Ability to adapt quickly to new situations and requirements
  • Ability to work with multiple stakeholders
  • Independent working approach
  • Measured and considered in approach to challenges
  • Ability to think strategically
  • Comfortable collaborating with others
  • Ability to work under pressure and to deliver according to tight deadlines
  • Leadership requirement: Behave in accordance with company culture
  • Leadership requirement: Show integrity and ethical awareness
  • Leadership requirement: Ensure effective peer working relationships

JOB REFERENCE CODE: #Viv2858

Salary: Negotiable

JOB IS EXPIRED.