PPC Specialist (175 views)

Our client, a global advertising agency, has an opportunity for a motivated Junior to join their  Search Engine Marketing department in capacity of a PPC Specialist.

They are looking 2 years experience of using Google Analytics to create marketing audiences and Google Tag manager to track and record Key Performance metric for e-commerce campaigns.

The role is ideal for someone with experience in PPC advertising that can create implement the strategy to automate and scale conversions across Google Marketing Platforms.

Responsibilities:

  • Manage and run daily AdWord accounts
  • Gather advertising objective, analyse them and interpret into digital ad campaigns that are objective-based and data-driven
  • Prepare reports to internal parties as well as clients on campaign progress using available reporting tools such as DataStudio and PowerPoint.
  • Research client business goals to compose variations of ad copy for campaign use.
  • Have the vision to grow your role and the company in general. This is a growing company with ample opportunity.
  • Execute remarketing and conversion tracing using Google Tag Manager and Google Analytics, enhanced e-commerce tracking an added advantage.

Qualifications and Skills:

  • Two + years of experience in Google Ads campaign management.
  • Two+ years of experience with creating retargeting/remarketing audiences using Google Analytics and Tag Manager.
  • e-commerce tracking is an added advantage.
  • Demonstrated ability to interpret data for insights and next steps
  • Good verbal and written communication skills
  • Demonstrated capability of self-direction and motivation
  • Work well under pressure, as some responsibilities may be time-sensitive and under tight deadline                                                                   

Salary: R15 - 20 000

JOB IS EXPIRED.